Facebook Do’s & Don’ts: Avoid These Costly Mistakes!
🚀 If you're not using Facebook the right way, you're leaving money on the table. Whether you're growing a brand, selling a product, or just trying to get more attention on your content, you need to understand how Facebook actually works in 2025.
💡 Here’s the deal: The platform is still a powerhouse, but too many people are screwing it up. They’re spamming, using outdated tactics, and getting shadowbanned without even realizing it.
📉 Want to avoid getting crushed by the algorithm? Let’s break down the biggest DO’s and DON’Ts of Facebook—so you can actually win.
DO: Create Content That Actually Brings Value
💡 Rule #1: Nobody cares about your product. They care about what it does for them.
If your posts are just "BUY NOW" ads with zero value, you're gonna get ignored. Period.
✅ Educate. Teach your audience something useful.
✅ Entertain. Make them laugh, inspire them, or tell a great story.
✅ Engage. Ask them questions, start a conversation, and get them talking.
🔥 Example: Instead of posting, “Buy my new fitness coaching package!” …
Post: “Here’s the #1 mistake stopping you from losing weight—and how to fix it in 60 seconds.”
See the difference? The second one adds value first before asking for anything.
DON’T: Spam People with Links & Sales Pitches
Listen, nobody wakes up in the morning thinking, “I can’t wait to see more ads today!”
🚫 Stop blasting links in every post. Facebook’s algorithm hates it, and users will ignore you.
🚫 Stop DMing strangers with copy-paste pitches. That’s a surefire way to get blocked.
🚫 Stop treating Facebook like a billboard. It’s a place for conversations, not non-stop promotions.
What to do instead:
✅ Build relationships first. Comment on posts, reply to DMs, and provide value before selling.
✅ Use native content—videos, carousels, and engaging posts that keep people on Facebook.
✅ Let your audience come to you. Build trust before making the ask.
DO: Post Consistently (But Not Just for the Sake of It)
📅 If you’re not posting regularly, you’re invisible. If you’re posting too much, you’re annoying.
Here’s the sweet spot:
🔹 2-3 high-quality posts per day for business pages.
🔹 1-2 per day for personal brands.
🔹 Engage in comments and groups DAILY.
❌ Posting once a week? The algorithm forgets about you.
❌ Posting 10 times a day? People unfollow.
Pro Tip: Batch-create content ahead of time so you’re not scrambling every day.
DON’T: Ignore Facebook’s Algorithm Changes
💀 If you’re using 2018 tactics, you’re already dead in the water.
Facebook is prioritizing content that keeps people on the platform—which means:
✅ Short-form video (Reels & Stories) are CRUSHING it.
✅ Authentic, engaging posts > spammy promos.
✅ Private groups and communities are GOLD.
If you’re still relying on link-heavy posts, clickbait, or random hashtags, you’re doing it wrong.
🔥 What to do instead:
🔹 Use Reels and live video—Facebook is pushing video content harder than ever.
🔹 Build an engaged community (Facebook Groups still have insane reach).
🔹 Focus on conversations, not just content.
DO: Run Facebook Ads (But Do It Smart)
Look, Facebook Ads still work. But only if you know what you’re doing.
💰 Mistake #1: Boosting every post. That’s not a real ad strategy—it’s Facebook taking your money.
💰 Mistake #2: Targeting broad audiences. You need to niche down and test.
💰 Mistake #3: Ignoring retargeting. People need multiple touchpoints before they buy.
How to Win with Facebook Ads:
✅ Start small. $5–$10 per day to test what works.
✅ Use video ads. They get better engagement and lower costs.
✅ Retarget website visitors and warm leads. These people already know you—sell to them.
🚀 Pro Tip: If you’re serious about growth, partner with an expert. Tragos Media specializes in Facebook Ads, social media management, and content creation to help brands scale FAST.
DON’T: Get Banned by Violating Facebook’s Policies
⚠️ Facebook is cracking down on spam, misinformation, and shady marketing tactics. If you’re not careful, you’ll wake up to a disabled account.
🚫 Avoid These Mistakes:
❌ Using fake engagement (bots, fake likes, or engagement pods).
❌ Running misleading ads or violating ad policies.
❌ Posting controversial content that gets flagged.
🔹 Read Facebook’s guidelines. It’s not rocket science—just follow the rules.
🔹 If your account gets restricted, appeal immediately.
🚀 Want to stay safe? Focus on real, valuable content. That’s how you win long-term.
Final Thoughts: Want to Win on Facebook? Play the Long Game.
📢 Facebook isn’t dead—it’s just evolving. The people who adapt and create real value will dominate. The ones who keep spamming links? They’ll disappear.
🚀 Want to actually grow on Facebook? Here’s your game plan:
✅ Post valuable content—daily.
✅ Engage with your audience like a human.
✅ Leverage Reels, Stories, and video content.
✅ Run smart Facebook Ads, not random boosts.
✅ Stay compliant and play the long game.
💡 Most of you won’t do this because it takes effort. But the ones who do? You’re gonna win.
📩 Need expert help? Tragos Media helps brands dominate social media with killer content, Facebook Ads, and growth strategies. Let’s take your brand to the next level.
🔥 Hit us up and let’s build something BIG.